Join the Forward Founder Studio
A low-lift, high-value way to tap into mentorship, sharpen your marketing, and grow alongside a room of founders who are “in it” as well.
BEAUTY
LIFESTYLE
WELLNESS
Become A Forward Founder Friend 😎
Become a Founding Member
Founding Member OFFER
✅ Only 30 Founding Member spots available.
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅ 3 month minimum
✅Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
Founding Member OFFER
✅ 3 month minimum
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅Only 30 Founding Member spots available.
✅ Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
That’s what FF Studio is built for.
You don’t need more ideas. You need TO TAKE ACTION.
And it’s exhausting.
✅ You’re building solo or with a tiny team.
✅ You’ve got a to-do list longer that rivals your unread inbox.
✅Your brand has potential—but your marketing feels like guesswork.
✅ You’re doing everything, yet conversions are… meh.
✅ You’re pitching retailers, creators, or collabs—and rarely getting a yes.
✅ You’re spending all day on “stuff”… but nothing is truly moving the needle.
If you’re a product-based founder, chances are:
What you really need is a strategic guidance, a collaborative space to execute, and the confidence to take action.
You’ve got enough inspiration. You’ve done the workshops. You’ve listened to 1006 podcasts.
You’re just stuck in the noise of your own mind.
You’re not flaky or “bad at marketing.” You’ve just never had access to a strategy-first space built for founders like you.
Just because you’re a founder, doesn’t mean you’re all of a sudden a brand building and marketing expert.
It’s not a motivation problem, it’s a structure problem
✅ You need real feedback.
✅ A strategy-first space.
✅A place that inspires you to take action.
✅ A founder circle that helps you grow.
✅ A mentor who can help you go from WTF Next… to IFGT momentum.
What DON'T NEED another massive group chat:
you're not here to just chat
ENTER:
HERE’S WHAT YOU GET AS A FORWARD FOUNDER FRIEND:
This is your invite into Forward Founder Studio—our strategy-first, founder-backed community that gives you just enough support to get unstuck, while keeping you in motion.
You’re not here to just chat. You’re here to get things moving.
- Group Thinktank; brainstorm with each other, get feedback, co-create + grow collectively.
- Hype Watch; what we're seeing in the industry; cool brands, marketing campaigns, rad launch strategies, websites, content etc
- Opportunities; brand partnerships, event collabs, gifting opps, PR call outs, grants, jobs etc.
- Resources; Where you can find and share reccs; tech, tools, GPT stuff, podcasts + books etc
- Martini Bar; like a happy hour to celebrate EOW wins and yes, chat
🧠
Strategy-Driven Community Channels
💬
Live Founder Event Drops & Mentorship
🪩
Weekly Accountability & Momentum-Building Rituals
📈
Your Built-In Upgrade Path & Friends Only Pricing
🎉
BONUS: Founding Member Kickoff Call Invite
Become a Forward founder friend
🧠
Strategy-Driven Community Channels
💬
Live Founder Event Drops & Mentorship
🪩
Weekly Accountability & Momentum-Building Rituals
📈
Your Built-In Upgrade Path & Friends Only Pricing
🎉
BONUS: Founding Member Kickoff Call Invite
- 1x/month Live Marketing Mentorship & AMA Sesh (+ recording)
- Content and marketing challenges to get you into momentum
Become a Forward founder friend
🧠
Strategy-Driven Community Channels
💬
Live Founder Event Drops & Mentorship
🪩
Weekly Accountability & Momentum-Building Rituals
📈
Your Built-In Upgrade Path & Friends Only Pricing
🎉
BONUS: Founding Member Kickoff Call Invite
- Short, strategic check-ins to keep you accountable and in momentum.
- Designed to help you reflect, refocus, and make progress.
Become a Forward founder friend
🧠
Strategy-Driven Community Channels
💬
Live Founder Event Drops & Mentorship
🪩
Weekly Accountability & Momentum-Building Rituals
📈
Your Built-In Upgrade Path & Friends Only Pricing
🎉
BONUS: Founding Member Kickoff Call Invite
- When you’re ready for more mentorship, you’re already in the room.
- I’ll already know a lot about your business so we can hit the ground running.
- Get up to 15% off Creating Forward mentorship products as a FFS Friend
Become a Forward founder friend
🧠
Strategy-Driven Community Channels
💬
Live Founder Event Drops & Mentorship
🪩
Weekly Accountability & Momentum-Building Rituals
📈
Your Built-In Upgrade Path & Friends Only Pricing
🎉
BONUS: Founding Member Kickoff Call Invite
Become a Forward founder friend
Before working with you, I felt so messy and unsure what steps to take. I had a lot of ideas but wasn’t sure how to tie them together or actionize. Now I feel much more focused, with a clear understanding of what my brand is and who my customer is.
Christina
Early Bird Bonuses 🎉
📥 Shopify Email Swipe File
🛠 Website Audit From Me
Once you join, you’ll get a quick but punchy teardown of your homepage or PDPs—brand, copy, and conversion notes to help you tighten your positioning immediately.
Exclusive Notion template from the Biz Building Toolkit vault inside the Creating Forward Incubator program.
BECOME A FOUNDING MEMBER
If you’re a product-based founder, chances are:
✅ You’ve got a to-do list longer that rivals your unread inbox.
✅ Your brand has potential, but your marketing feels like guesswork.
✅ You’re doing everything, yet conversions are… meh.
✅ You’re pitching retailers, creators, or collabs, and rarely getting a yes.
✅ You’re spending all day on “stuff”… but nothing is truly moving the needle.
You don’t need more ideas.
You need TO TAKE ACTION.
You’ve got enough inspiration. You’ve done the workshops. You’ve listened to 1006 podcasts.
What you really need is a strategic guidance, a collaborative space to execute, and the confidence to take action.
That’s what Forward Founder Studio is built for.
Cocoaisms
Become a Forward founder friend
Founding Member OFFER
✅ 3 month minimum
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅Only 30 Founding Member spots available.
✅ Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
Why I Built This 🤝
Founders like you.
And what I keep hearing is:
I need structure—but I’m not ready for a full investment yet.
I started building Forward Founder Studio to become the new home for The Creating Forward Incubator program and community, but as I started creating all the channels, I realized, no, this can be a space for ALL the founders in my world.
I just wish I had someone to think through this with.
What I’ve seen, is that not everyone is ready to go all in on a mentorship right away.
If I’ve worked with 30+ founders in the last year and a half, know that I’ve spoken to over 100.
left the container with a mini MBA in marketing and branding lol. Now I have a killer brand DNA which guides literally EVERYTHING I do for my business: how I write in the brand voice, the creators I reach out to, my brand’s aesthetic, my website, etc.
SYMONE
Forward Founder Friends, is your IFGT support network, and the place to find momentum in your business.
It’s not a full mentorship like you'll find in The CF Incubator - but it IS the place to get focussed, show up, and start building with more intention. If you’re a bit overwhelmed and feeling isolated building your business, this is the room for you to start your Creating Forward journey.
Founders are already joining. Don’t miss out on the founding member bonus, and opportunity to be part of something different.
*IFGT = I Fucking Got This (you'll get used to hearing this around here)
A low-lift way to get access to me, my strategy, and the kind of founder circle that makes your brand better just by being in it.
*
Founding Member OFFER
✅ 3 month minimum
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅Only 30 Founding Member spots available.
✅ Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
It’s not a motivation problem, it’s a structure problem
BY WAY OF
What DON'T NEED another massive group chat:
✅ A strategy-first space.
✅ A place that inspires you to take action.
✅ A founder circle that helps you grow and expand.
✅ A mentor who can help you go from WTF Next… to IFGT momentum.
not just chat
Forward Founder FRIENDS
YOU'RE NOT JUST HERE TO CHAT
FORWARD FOUNDER FRIENDS
This is your invite into Forward Founder Studio, our strategy-first, founder-backed community that gives you just enough support to get unstuck and keep you in motion.
HERE’S WHAT YOU GET AS A FF FRIEND:
🎉 BONUS: Founding Member Kickoff Call Invite
🧠 Strategy-Driven Community SPACES TO COLLABORATE
💬 MONTHLY MARKETING & AMA SESH + COMMUNITY EVENTS
🪩 Weekly Accountability & Momentum-Building Rituals
📈 Your Built-In Upgrade Path & Friends Only Pricing
Become a Forward founder friend
You’re not here to just chat. You’re here to get things moving.
- Group Thinktank; brainstorm with each other, get feedback, co-create + grow collectively.
- Hype Watch; what we're seeing in the industry; cool brands, marketing campaigns, rad launch strategies, websites, content etc
- Opportunities; brand partnerships, event collabs, gifting opps, PR call outs, grants, jobs etc.
- Resources; Where you can find and share reccs; tech, tools, GPT stuff, podcasts + books etc
- Martini Bar; like a happy hour to celebrate EOW wins and yes, chat
- 1x/month Live Marketing Mentorship & AMA Sesh (+ recording)
- Content and marketing challenges to get you into momentum
- Short, strategic check-ins to keep you accountable and in momentum.
- Designed to help you reflect, refocus, and make progress.
- When you’re ready for more mentorship, you’re already in the room.
- I’ll already know a lot about your business so we can hit the ground running.
- Get up to 15% off Creating Forward mentorship products as a FFS Friend
Before working with you, I felt so messy and unsure what steps to take. I had a lot of ideas but wasn’t sure how to tie them together or actionize. Now I feel much more focused, with a clear understanding of what my brand is and who my customer is.
Christina
Early Bird Bonuses 🎉
This is my way of saying thank you and making sure you get plugged into something tangible, strategic, and immediately helpful from Day 1.
The first 15 founding members to join Forward Founder Friends will receive:
📥 Shopify Email Swipe File
🛠 Website Audit From Me
Once you join, you’ll get a quick but punchy teardown of your homepage or PDPs—brand, copy, and conversion notes to help you tighten your positioning immediately.
Exclusive Notion template from the Biz Building Toolkit vault inside the Creating Forward Incubator program.
Become a Founding Member
Founding Member Price
✅ Only 30 Founding Member spots available.
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅ 3 month minimum
✅Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
Why I Built This 🤝
And what I keep hearing is:
If I’ve worked with 30+ founders in the last year and a half, know that I’ve spoken to over 100.
Founders like you.
What I’ve seen, is that not everyone is ready to go all in on a mentorship right away.
I started building Forward Founder Studio to become the new home for The Creating Forward Incubator program and community, but as I started creating all the channels, I realized, no, this can be a space for ALL the founders in my world.
I need structure—but I’m not ready for a full investment yet.
I just wish I had someone to think through this with.
I left the container with a mini MBA in marketing and branding lol. Now I have a killer brand DNA which guides literally EVERYTHING I do for my business: how I write in the brand voice, the creators I reach out to, my brand’s aesthetic, my website, etc.
Symone
*
It’s not a full mentorship like you'll find in The CF Incubator - but it IS the place to get focussed, show up, and start building with more intention. If you’re a bit overwhelmed and feeling isolated building your business, this is the room for you to start your Creating Forward journey.
Founders are already joining. Don’t miss out on the founding member bonus, and opportunity to be part of something different.
*IFGT = I Fucking Got This (you'll get used to hearing this around here)
A low-lift way to get access to me, my strategy, and the kind of founder circle that makes your brand better just by being in it.
Forward Founder Friends, is your IFGT support network, and the place to find momentum in your business.
Founding Member offer
✅ Only 30 Founding Member spots available.
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅ 3 month minimum
✅Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
HI, I’M SAX. I’m the founder of Creating Forward Studio
My Creating Forward Journey
👀 A Quick Look:
Creating Forward is a community of beauty, wellness and lifestyle founders and brands who are launching, growing and scaling their businesses with structured, high-touch, expert-level mentorship and implementation support.
✅
Bootstrapped & launched my own fashion brand in NYC
With an organic community and content story telling strategy that included Laura Jung, Christina Ramirez, Michelle Cordeiro-Grant, Diana Cohen and other NYC women as ambassadors.
Kate Hudson’s supplement brand INBLOOM and led the first 2 years of consecutive multi-million dollar annual revenue as the CMO.
Led Kate Hudson's wellness brand launch
✅
Vogue, GOOP, and Nylon and have had my work featured in publications like Entrepreneur, InStyle, Forbes and others (I’m still manifesting NY Times being on that list…)
Partnered with major media sites
✅
Brands like Y7 Yoga, Soho House, Bala Bangles, Girlfriend Collective, Cocojune + plenty more.
Collaborated with hundreds of awesome brands
✅
In last 12 months inside the 1:1 Creating Forward Studio Mentorship Containers, ranging from ready to run launch stage to 7-figure revenue ready to scale stage. Now I’m ready to share this offering with even more founders inside this founding group cohort.
✅
I have welcomed and led 30+ founders
Active thought-leadership and advocacy with my Communications Chair position on the Board of Directors at Conscious Capitalism’s LA Chapter, Mentor for Womens Founder Network, Workshop Host with Female Founder Collective, and an active advocate for non-profit organizations Sea Trees and Australian Wildlife Conservancy.
✅
I'm on the Board of Directors
join Forward Founder Studio
HI, I’M SAX. I’m the founder of Creating Forward Studio
My Creating Forward Journey
👀 A Quick Look:
Creating Forward is a community of beauty, wellness and lifestyle founders and brands who are launching, growing and scaling their businesses with structured, high-touch, expert-level mentorship and implementation support.
Bootstrapped & launched my own fashion brand in NYC
With an organic community and content story telling strategy that included Laura Jung, Christina Ramirez, Michelle Cordeiro-Grant, Diana Cohen and other NYC women as ambassadors.
Kate Hudson’s supplement brand INBLOOM and led the first 2 years of consecutive multi-million dollar annual revenue as the CMO.
Led Kate Hudson's wellness brand launch
Vogue, GOOP, and Nylon and have had my work featured in publications like Entrepreneur, InStyle, Forbes and others (I’m still manifesting NY Times being on that list…)
Partnered with major media sites
Brands like Y7 Yoga, Soho House, Bala Bangles, Girlfriend Collective, Cocojune + plenty more.
Collaborated with hundreds of awesome brands
In last 12 months inside the 1:1 Creating Forward Studio Mentorship Containers, ranging from ready to run launch stage to 7-figure revenue ready to scale stage. Now I’m ready to share this offering with even more founders inside this founding group cohort.
I have welcomed and led 30+ founders
Active thought-leadership and advocacy with my Communications Chair position on the Board of Directors at Conscious Capitalism’s LA Chapter, Mentor for Womens Founder Network, Workshop Host with Female Founder Collective, and an active advocate for non-profit organizations Sea Trees and Australian Wildlife Conservancy.
✅
I'm on the Board of Directors
join Forward Founder Studio
✅
✅
✅
✅
✅
CREATING FORWARD
Alumni Founders
These are just a few of the founders that I have had the joy of welcoming and leading inside the Creating Forward Mentorship Containers in the past 12 months. As a Forward Founder Friend, you'll be tapping into these same strategic and supportive elements of my community ecosystem.
@haveyouslept
A bootstrapping “wants to rock the boat” founder, launched a Gen-Z sleep brand to a 1000-person waitlist, was a Pitch Comp finalist, and has been written up as a “how to launch in 2025” case study numerous times.
LAUREN
BRIDGITTE
A second-time, 7-figure wellness supplement founder, got to the core of who her real customer is, refined her brand and product positioning, optimized her website, overhauled her marketing ecosystem, and doubled her conversion.
@gut.personal
AMBER
A mindfulness thought-leader, author, coach and founder, Amber developed a cohesive Sticky Brand DNA for her signature method and portfolio of products, we also created a new scalable product to serve more people.
@modernmind_ @self.fm
@byway_of
A jewelry designer who transformed her creative lifestyle business into a cohesive brand with a strong POV and connection to her BFF-customer, Oya hosts pop-ups globally and has been featured in Vogue numerous times.
jamie
OYA
DR JAS
A yoga teacher and women’s empowerment coach clarified who she was here to help, and defined how she was uniquely going to help them by synthesizing her mixed-modality offerings into one cohesive method.
An esteemed dentist in NYC translated her multi-dimensional vision, into a PR-worthy brand and launched a holistic health clinic featured in Vogue, Bustle, Allure and more. Dr Jas was also invited to judge the Cosmo Beauty Awards.
@beingjamielugo
@sama.oralhealth
CREATING FORWARD
Alumni Founders
These are just a few of the founders that I have had the joy of welcoming and leading inside the Creating Forward Mentorship Containers in the past 12 months.
As a Forward Founder Friend, you'll be tapping into these same strategic and supportive elements of my community ecosystem.
A second-time, 7-figure wellness supplement founder, got to the core of who her real customer is, refined her brand and product positioning, optimized her website, overhauled her marketing ecosystem, and doubled her conversion.
SLEEP OR DIE
LAUREN
@haveyouslept
A mindfulness thought-leader, author, coach and founder, Amber developed a cohesive Sticky Brand DNA for her signature method and portfolio of products, we also created a new scalable product to serve more people.
MODERN MIND
AMBER
@modernmind_
A bootstrapping “wants to rock the boat” founder, launched a Gen-Z sleep brand to a 1000-person waitlist, was a Pitch Comp finalist, and has been written up as a “how to launch in 2025” case study numerous times.
GUT PERSONAL
BRIDGITTE
@gut.personal
A designer transformed her creative jewelry business into a cohesive brand with a strong POV and was featured in Vogue while developing structured business systems
BY WAY OF
OYA
@byway_of
An esteemed dentist in NYC translated her multi-dimensional vision, into a PR-worthy brand and launched a holistic health clinic featured and awarded in Vogue, Bustle, + more.
SAMA ORAL HEALTH
DR JAS
@sama.oralhealth
A yoga teacher and women’s empowerment coach clarified who she was here to help, and defined how she was uniquely going to help them by synthesizing her mixed-modality offerings into one cohesive method.
BEING JAMIE LUGO
JAMIE
@beingjamielugo
Founding Member offer
✅ Only 30 Founding Member spots available.
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅ 3 month minimum
✅Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
Founding Member OFFER
✅ 3 month minimum
JOIN THE FORWARD FOUNDER STUDIO HERE
$24/month or $66 pay in full
✅Only 30 Founding Member spots available.
✅ Two bonus free resources for the first 15 founders
✅ Lowest price for Pay In Full founders
*
Founding Member pricing ends August 31st or until sold out. Doors will stay open, but pricing will change.
Founding Members will lock in $24/month as long as they stay in the Studio.
market smarter, move faster,
and COLLABORATE with other BEAUTY, WELLNESS AND LIFESTYLE BUSINESSES WHO ARE IN momentum.
FORWARD FOUNDER STUDIO